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by Iffat Nawaz

The Smartwatch Challenge: How Many Features Do You Really Use

15 Nov 2024

Photo: David Švihovec

Smartwatches have revolutionised the way we live, offering multiple features that promise to make our lives easier. But, let's face it — how many of these features do we use?

Smartwatches have become incredibly popular due to their diverse functionalities. They are not just devices for checking messages, alerts, and notifications, they are equipped with various features that enhance their usability and practicality. 

Now, let us talk numbers. The global smart band user base is projected to reach 524.93 million by 2029, with a staggering 31.85% growth between 2024 and 2029. That is 126.8 million new users joining the ranks.

With smartphones already in our pockets, some features may seem redundant. However, smartwatches offer convenience and ease of use, making them ideal for fitness enthusiasts, travellers, sports enthusiasts, and those with busy schedules. 

Here is a closer look at some of the most commonly used features in smartwatches that make them a valuable addition to our daily lives.

Fitness tracking smartwatch: A game-changer

One of the standout features of smartwatches is their ability to track fitness activities. These devices can monitor your physical activity by providing accurate reports on the number of steps taken, calories burnt, and distance travelled. 

Additionally, many smartwatches now come with advanced sleep-tracking capabilities, allowing users to understand their sleep patterns better. Fitness tracking stands out as a unique selling point for smartwatches. 

With advanced features like heart rate monitoring and ECG monitoring (exclusive to Apple Watch 4), smartwatches have become an essential tool for health enthusiasts.

A whopping 83% of smartwatch users regularly monitor their heart rate, calorie consumption, and step count. By self-tracking, we can maintain a healthy diet, improve our exercise routine, and sleep better. It is no wonder fitness tracking remains the most sought-after feature.

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Photo: Daniel J. Schwarz

Calls, messages, and so much more

While fitness tracking is a standout feature, texting and calling remain one of the most frequently used functions on smartwatches. The convenience of quickly responding to messages without needing to reach for your phone makes it an essential feature. Compose and send messages with ease using quick responses, voice recordings, or emojis. It is like having your phone's messaging capabilities miniaturised.

Most smartwatches allow you to make phone calls, and some even come with an integrated eSIM feature, freeing you from your smartphone. 

One of the coolest and most convenient features is the ability to unlock your Mac or locked apps/files with a simple double tap on the Watch's side button. 

To unlock this seamless experience, ensure your smartwatch is connected to your phone via Bluetooth or a mobile network. This connection enables effortless communication, keeping you in the loop always.

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Photo: Luke Chesser

Stay connected with social media 24/7

In today's digital age, social media is inextricably linked to our daily lives. We constantly check updates, share moments, and engage with friends and followers. Imagine having this power right on your wrist, courtesy of your trusty smartwatch.

Smartwatches have transformed social media interaction, making it coherent and instant. With quick access to your favourite platforms, you can like, retweet, or reply with just a tap. No need to use your phone — stay connected effortlessly.

As smartwatch adoption grows, social media becomes increasingly instant and enjoyable. Enjoy receiving Facebook notifications, Twitter updates, or Instagram alerts directly on your wrist. Your smartwatch becomes a social hub, keeping you connected 24/7.

Unlocking accuracy with GPS-powered smartwatches

With a GPS-enabled smartwatch, you can accurately monitor your distance, speed, and pace, helping you optimise your running performance. 

GPS technology in smartwatches also enables uninterrupted navigation, ensuring you never get lost during your runs or outdoor adventures. Plus, you can retrace your steps — literally! Review your previous routes, analyse your progress, and refine your strategy.

Your smartwatch becomes your fitness coach, providing valuable insights to help you improve. Whether you are a seasoned athlete or a casual jogger, GPS-powered devices empower you to reach new heights.

Elevate your day with music on your smartwatch

Smartwatches have revolutionised the way we experience entertainment. With built-in music storage and Bluetooth connectivity, you can pair your watch with wireless earbuds or speakers.

You can enjoy jogging with your favourite upbeat track and energise your stride. Or, assume you are in a meeting and discreet vibration alerts you to a new song release from your favourite artist. Your smartwatch isn't just a time-teller; it is a personalised fun zone.

Secret to long-lasting battery life

When it comes to smart devices, battery life is the ultimate make-or-break feature. Constant charging isn't exactly convenient, especially when you are always on the go.

Before buying, check the battery life to ensure it meets your needs. Smartwatches usually last between one and seven days on a single charge, depending on the model and usage. High-end models with advanced features may require daily charging, while simpler models can last longer.

Optimise display settings to reduce power consumption and utilise power-saving modes to conserve energy. Keeping your device's software up-to-date also plays a crucial role in maintaining battery health.

Remember, a smartwatch's life expectancy is around 3–4 years, depending on battery quality and charging habits.

The future of payments: Online transactions

Contactless payments are also gaining traction, with around 30% of smartwatch owners using services like Apple Pay and Google Pay. The convenience is undeniable — no more rummaging for wallets or phones.

With a smartwatch, you can transfer money effortlessly, leveraging contactless payments anywhere they are accepted. Simply load your payment information, and you are good to go. Scan your watch face just like you would with a digital card or contactless physical card.

As more retailers and shops embrace contactless payments, the possibilities are endless. From grabbing a morning coffee to paying for groceries, your smartwatch becomes a versatile wallet.

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Photo: Oleg Ivanov

Smartwatches have evolved into multifunctional devices that go beyond simple timekeeping. With fitness tracking and notification capabilities, they cater to a wide range of user needs, making them a popular choice for those seeking convenience and connectivity in their daily routines.

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