Unravel the secrets of Saudi Arabia's hidden gem – Al-Balad. Jeddah's ancient district is a treasure trove of cultural heritage and modern charm that will sear your memory with an unforgettable travel experience. Al Balad is an immaculately preserved UNESCO World Heritage Site that showcases the country's fascinating past.

For centuries, Jeddah was a central hub for trade and commerce, attracting merchants and travellers worldwide. The city's strategic location made it an ideal meeting point for people from East and West, Africa and Asia. This diverse cultural heritage is still palpable in Al-Balad's vibrant atmosphere.

As you wander through the narrow alleys of Al-Balad, you will feel like you are stepping into a different era. The intricate wooden latticework adorns the buildings, blocking the harsh desert sun and allowing gentle breezes to float. These beautiful designs aren't just for show. They are a testament to the resourcefulness of Jeddah's ancestors.

In recent years, Al-Balad has experienced a cultural renaissance with a growing community of Saudi artists calling the district home. 

The Saudi Artists Breathing New Life into Jeddah's Oldest Neighborhood is a fantastic initiative bringing artistry back to the winding alleys of Al-Balad, Jeddah's most culturally distinct district. The program has already led to the opening of art spaces and cultural events like the Balad Beast EDM festival, which took place in December 2022. Moreover, traditional crafts are being revived, thanks to initiatives from the Ministry of Culture.

Explore the narrow alleys and bustling souks with The Sandy Times as your guide, where traditional crafts and modern artistry blend seamlessly. 

Embark on a spiritual journey through the ancient streets of Al-Balad. This district is home to some of the most stunning mosques in Saudi Arabia, each with its unique story.

First, we have the breathtaking Jaffali Mosque, an architectural marvel built in 1987 by renowned Egyptian architect Abdul Wahed El-Wakil. This beautiful white mosque boasts 20 opulent domes and a striking 3-tier minaret, making it an ideal destination for travellers. With its serene lake views and well-organised layout, Jaffali Mosque can accommodate over 2,500 worshippers.

Next, we will send you back in time to the historic Al-Shafi'i Mosque, one of the most important Islamic sites in Jeddah. Dating back to the Caliph Omar Ibn Al-Khattab era, this mosque has been rebuilt and restored over the centuries, showcasing the evolution of Islamic architecture. Traditional building materials and Fatimid architectural character make it a true gem for travellers and history buffs alike.

Travel back in time and experience the rich history of the Nassif House and Matbouli House museums. These two incredible museums offer a glimpse into the lives of Jeddah's past residents and are an essential stop for any traveller.

Explore the stunning Nassif House Museum also known as the house with the tree. This 19th century Ottoman style mansion was once the residence of Jeddah's governor and now serves as a museum and cultural center. As you wander through its rooms you will discover intricate Arabic calligraphy, beautiful artwork and even a library housing 16,000 books.

After reading a few books, venture to the Matbouli House museum. A 400 year old traditional Hijazi merchant's home turned museum. This incredible property boasts stunning wooden latticed balconies, antique furnishings and even a rainwater collecting basement. Take a guided tour to uncover the secrets of this ancient abode and get a glimpse into everyday life in Al-Balad.

Indulge in a shopping extravaganza in Jeddah's iconic Corniche Commercial Center and Al Salaam Mall. The Corniche Commercial Center is a treasure trove of shopping delights in the heart of the historic Al-Balad. With over 700 units spanning 37,000 square metres, you will discover diverse stores.

From enchanting perfume and incense showrooms to trendy fashion and fabric outlets, there is something for everyone. Plus, savour the flavours of the region at one of the many restaurants and food shops. With over 5,000 visitors daily, you will be in good company.

After that, head to Al Salaam Mall one of Jeddah's largest and most beloved shopping destinations. This magnificent mall has it all - a supermarket, favourite retail brands, restaurants and an incredible indoor kid's play area featuring one of the region's huge indoor roller coasters. Catch the latest movie, enjoy live music gigs or attend exclusive events. 

Are you searching to witness an engineering marvel and snap a memorable selfie? Visit the Jeddah Flagpole in Saudi Arabia.

Standing an incredible 171 metres high, this freestanding flagpole held the title of the world's tallest from 2014 to 2021. Its sheer scale is awe-inspiring. Surprisingly, it is made of 500 tons of steel and weighs a whopping 500,000 kilograms.

Built by the Abdul Latif Jameel Community Initiative and Al-Babtain Power and Telecom in September 2014, this cylindrical wonder is a testament to human ingenuity. It is a fantastic spot for a travel photo op.

Travellers are mesmerised when they visit the King Fahd's Fountain in Jeddah, Saudi Arabia, an unforgettable spectacle. This incredible wonder shoots an astonishing 200 metres of seawater into the air, creating a spectacular display visible from all corners of the city. The fountain's water dances across the sky as the sun sets. As night falls, the fountain comes alive with dazzling lights, making it a sight to behold. 

Standing tall at 312 metres, this record-breaking fountain highlights Jeddah. Stroll along the picturesque Alhamra Corniche, indulge in local delicacies, and capture the moment at the iconic Seven kiosk.

To sum up, travel to Al-Balad, Jeddah's historic district, a treasure trove of cultural heritage and modern charm, is an experience that is not to be missed.