The MENA region is evolving — creatively, culturally, and socially. Across the UAE, Saudi Arabia, Qatar, Lebanon, Egypt, and beyond, a new generation of thinkers, makers, and visionaries is shaping the future right now.
As this new wave grows, so does the need for media that truly reflects it — a platform for discovery, conversation, and creative exchange. That is where The Sandy Times comes in.
We are a young urban media outlet and creative bureau exploring the MENA region through the lens of talent and culture — highlighting the people, ideas, and movements defining modern life here. From in-depth storytelling to cultural features, we shine a light on visionaries pushing boundaries in art, music, fashion, tech, and community.
We also care deeply about mental health, human connection, and the everyday rhythms of life — exploring lifestyle from multiple perspectives while making our own contribution to the creative landscape of the region.
Alongside our media platform, we run STR (Sandy Times Radio) — a 24/7 online radio space curating mixes, podcasts, and playlists that capture the sound of the modern MENA region. STR connects communities through music, stories, and creative expression — all day, every day.
The creative space where ideas become action. ST Creative Bureau is built to creatively solve business challenges and help brands genuinely connect with the modern MENA audience.
Together, The Sandy Times, STR, and ST Creative Bureau form a single creative ecosystem — a movement connecting stories, sound, and strategy. We are here to amplify voices, spark ideas, and shape the narrative of a region that isn't waiting for the future — it is building it now.