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Lifestyle urban media — united by creativity, elevating community. We bring together diverse voices to showcase the richness of MENA's urban culture. We believe compelling storytelling can inspire, unite, and create positive change

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Fashion

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Fashion
People

7 Life Lessons I Have Learned From Virgil Abloh

They can inspire those who want to start a career in the fashion industry and beyond

by Christelle EL-Daher

30 Sept 2024

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Fashion
Lifestyle

Everyone Is Wearing Cowboy Boots: How They Became a Fashion Staple

Discover the actual roots of cowboy boots

by Sana Bun

27 Sept 2024

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Fashion
Lifestyle

4 Timeless Wardrobe Essentials: Lana Qatramiz’s Top Picks

A list of things every person should have

by Alexandra Mansilla

25 Sept 2024

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Fashion

Sale Hunters: 15 Pairs Of Slides At Amazing Prices Right Now

Our advice: grab them now while these discounts last

by Alexandra Mansilla

24 Sept 2024

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Beauty
Fashion

I Am Unstoppable: Meet Hermès Barénia, the Maison’s First Chypre

The new fragrance captures the essence of women who keep going no matter what

by Alexandra Mansilla

23 Sept 2024

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Fashion
Lifestyle

Ridiculously Expensive: 6 Handbags You Will Be Able Unlikely To Afford

Discover exceptional but overly-priced fashion finds

by Sana Bun

23 Sept 2024

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Fashion
Watches

How Alan Roura Manages To Survive a Solo Non-Stop Round The World Yacht Race

Alan Roura, Hublot ambassador and well-known skipper, talks about his Vendée Globe experience

by Sofia Brontvein

23 Sept 2024

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Fashion
Lifestyle

Fashion Brands Prepare For Saudi National Day: Top Picks

Celebrate in style with special editions — from hoodies to exclusive watches

by Dara Morgan

21 Sept 2024

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Fashion
Beauty

5 Stores In Dubai To Find the Most Perfect Cuff Ever

For cuff lovers who are always on the hunt for the ideal earring

by Alexandra Mansilla

19 Sept 2024

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Interview
People

Lana Qatramiz: ‘Limiting Creativity Is Like Making It Die Slowly’

La chica behind the eyebrow lifter that everyone in Dubai is buzzing about

by Alexandra Mansilla

18 Sept 2024

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Fashion
Lifestyle

The Practical Side Of Fashion: What To Consider When Buying Clothes And Accessories

Make sure your wardrobe investments pay off

by Sana Bun

18 Sept 2024

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Fashion
People

9 Reasons Why We Can’t Get Enough Of Jonathan Anderson

…and you should, too (if for some reason you haven’t already fallen in love with him)

by Sana Bun

17 Sept 2024

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Fashion
Heritage

How Did Beirut Become a Fashion Hub?

Dive into the turbulent 65-year journey that Beirut went through to earn this title

by Christelle EL-Daher

16 Sept 2024

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Beauty
Fashion

Cèline on CELINE: A Red Lipstick As a Statement

Cèline Azem finds a real girl’s best friend — Celine Beauté

by Cèline Azem

15 Sept 2024

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Fashion
Lifestyle

Perfume Brands That Celebrate Middle Eastern Heritage

From local brands, both small and large, to international names

by Alexandra Mansilla

11 Sept 2024

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Food
Fashion

7 Beirut Coffee Shops For Fashion Lovers

Beiruti cafés that combine two great passions of the Lebanese people: coffee and fashion

by Christelle EL-Daher

11 Sept 2024

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Fashion
Lifestyle

5 Contemporary Ways To Style Silk Scarfs

Turn your grandma’s favourite accessory into a statement piece

by Sana Bun

9 Sept 2024

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Fashion

6 Inspiring Homegrown Brands From the Arabian Gulf To Support

From a local Bahraini artisanal fashion brand to a Palestinian Dubai-based fashion label

by Rebecca Anne Proctor

8 Sept 2024

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Fashion
Lifestyle

Game-Changing Size Inclusive Brands Redefining Fashion

A carefully curated list of inclusive fashion brands by Jyotsna Sunil

by Alexandra Mansilla

6 Sept 2024

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Fashion
Sport

The Story Of the Fall: How Tennis Players Started Wearing Tennis Bracelets

Discover what diamonds have to do with tennis

by Sana Bun

2 Sept 2024

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